If you run a small business or you’re a sole trader, there’s a good chance most of your customers currently find you on Facebook, Instagram or TikTok. You post, people message you, and word of mouth does the rest.
That’s a great start – but posting on socials can only take you so far.
At some point, you need a place online that’s yours. A straightforward, professional page, where people can find you, see what you do, get in contact with you, and see why they should choose your business over competitors.
Here’s where our micro websites for small businesses come in.
At Digital Route, we have built a single page website for small businesses and solo traders who want to be seen online fast, without the costly expense and complexity of a full website.
What Is a Micro Website?
A micro website is a one-page website that gives your business a simple, clean, professional foundation online.
Think of it as your digital shopfront
- Who you are
- What you offer
- How to contact you
- Links to your social media
All in one place.
If you’re working with a small time frame, don’t want to manage a full website, or just want something simple that brings in customers, a micro site is an easy way to get you setup online.
For many small businesses in the UK, a micro website is the first step from “just on social media” to “proper online presence”.
Why Micro Websites Work So Well for Small Businesses and Sole Traders
Many small businesses start off promoting their brand on social media. You might already:
- Share updates and offers
- Reply to messages and enquiries
- Rely on comments and shares to spread the word
That’s a great start, but there are limits.
Not everyone is using social media everyday. Some people prefer to quickly check a website, see your details, and decide if you’re right for them.Others feel more confident contacting a business that has a proper website as well as a Facebook page.
A micro website for small businesses helps you:
- Look more professional and established
- Make it easier for people to find key information in seconds
- Build trust with people who don’t know you yet
- Give customers a clear next step: call, email or message you
You’ve already put the work into boosting your visibility on social media. A micro website is a step to the next level and gives you a clean, branded space that supports the work you’re already doing.
How Our Micro Websites Work
Our micro websites are designed to do one job: help people find you, understand what you do, and get in touch.
Here’s how we set them up at Digital Route.
- Connected to Your Social Platforms
Your micro website works alongside your social media, not instead of it.
We:
- Pull through your latest posts into a social feed on the page
- Add clear buttons that link straight to the platforms you use most
This means people can:
- Discover you through your website
- Click through to your social profiles
- Follow you and then become customers
It’s a simple way to turn browsers into followers, and followers into buyers.
2. Professional Designs to Choose From
You don’t need to put in the work on your designs.
We’ve created four professional, mobile-responsive website templates you can choose from. Each template has been built to be modern, responsive, and to keep small businesses and solo traders in mind.
Your site won’t be a copied and pasted version of everyone else’s. We adapt each micro website to your business so your brand stays consistent and feels like you.
3. Build Around Your Brand
Your micro website will be specifically tailored to your brand:
- Your colours
- Your logo
- Your fonts
- Your images
We keep your content organised, easy to read so visitors can quickly discover what your business is all about. These sites are designed for both mobile and desktop devices so customers can find your site where they already are.
What’s Included With a Micro Website from Digital Route
With a micro website from Digital Route, you get:
- Website design – Choose 1 of 4 professional, mobile-friendly designs
- Website hosting – Secure, reliable hosting for your site
- A 30-day rolling contract – You’re never locked into a long-term agreement
No confusing packages. Just a simple service that gives your business a professional presence online.
What You Need to Get Started
To build your micro website, we’ll just need a few things from you:
- Domain name – For example, yourbusiness.co.uk
- Copy – The text for your page (what you do, who you are, services, contact details, etc.)
- Images – Photos or graphics that represent your business
- Branding – Your logo, colours and preferred fonts
If you don’t have all of this yet, that’s not a problem.
We can help with:
- Copywriting
- Photography
- Domain registration
- Extra ongoing support
Any additional work is always discussed and agreed with you first, so you know exactly what’s happening every step of the way.
A Flexible, No-Fuss Setup
We know small businesses need flexibility.
That’s why our micro websites run on a 30-day rolling contract. You can leave at any time with 30 days’ notice.
- No penalties
- No long-term lock-ins
- No hassle
You stay with us because it works for your business, not because you’re tied into a contract.
Ready to Get Your Micro Website Online?
If you want high end digital marketing at low-end prices, and a website that represents your business, our micro websites are a great place to start.
Our goal is to help small businesses strengthen their online presence and increase their turnover without being costly and a micro website is an effective way to do that.
Ready to get your micro website online? Get in touch with Digital Route today.
